In 2005, the Women’s Breast & Heart Initiative (WBHI) was established as a non-profit organization because of the number of at-risk women who were losing their fight with breast cancer as a result of the lack of early detection and access to the proper treatment. In response to this, WBHI created a neighborhood outreach program to increase awareness of breast health, the importance of early detection, and provide access to mammograms for women who were uninsured and underserved by the health care system.
In 2013, WBHI integrated the leading cause of death in women – Heart Disease, to its highly effective door-to-door outreach campaigns. As women receive lifesaving information about breast cancer, they also receive lifesaving information about heart disease. On the last day of each campaign, while women are waiting to receive their mammograms, they will receive hypertension and cholesterol screenings. While women wait to be screened, they participate in physical activity and nutrition sessions to convey to women the importance of these components to leading a healthy lifestyle. Upon completing their screenings, each woman receives a bag of fresh fruit and vegetables along with a healthy eating guide. This intervention is designed to break down every barrier that would prohibit a woman from getting the resources that could save their lives.
Over the past nine years, WBHI’s outreach volunteer teams have provided more than 100,000 households with breast and heart health awareness, education, screening, and referrals through neighborhood door-to-door outreach targeting at-risk women in South Florida.
Over the past nine years, WBHI’s outreach volunteer teams have provided more than 100,000 households with breast and heart health awareness, education, screening, and referrals through neighborhood door-to-door outreach targeting at-risk women in South Florida. Women not living in targeted outreach areas are provided with lifesaving screening through referrals, and all women receiving breast cancer and heart disease screenings through WBHI are automatically enrolled in our ongoing annual re-screening program. WBHI’s efforts have resulted in detecting breast cancer higher than the national average, saving the lives of women, and thus minimizing the cost burden of breast cancer on the healthcare system. Now, our purpose and unilateral goal is to provide proactive and preventive approach to fight breast cancer and heart disease, one woman at a time.